Set It & Forget It Campaign (Monthly Donor Drive) - March 2026 - Met Goal

Zeffy Form: https://www.zeffy.com/en-US/donation-form/set-it-and-forget-it-3

Why we love it: We are transitioning to Zeffy and this was a great way for us not only to encourage our recurring PayPal donors to switch to the Zeffy no-fee platform, but also to convert one-time donors into monthly giving, which we haven't done a great job of emphasizing in the past. We received about half of each type of donor and met our monetary goal of $1100 which will translate into $11,000 for the year. We tied this campaign to the "spring forward" time change to emphasize the simplicity of setting your clocks and setting your recurring donation.

The one thing we'd repeat: Setting up a campaign purely for recurring (monthly/quarterly/yearly) donations to emphasize the importance of being able to count on that commitment month after month, creating a long-term impact on our ability to fulfill our mission. We also received a match from a generous benefactor which sweetened the pot!