https://www.zeffy.com/en-US/fundraising/075378d9-5861-44b8-88a9-2759636a8055
* Why it works*
Our form has a photo of the students we are supporting, which helps connect the donor to the beneficiary. It states clearly what our mission is and it provides a list of what the donations are being used for, so the donor knows exactly where the money is going.
*What is one thing we would repeat*
Using bullet points to highlight where the donations are going makes the substantive content effective to the reader. Also, highlight impacts of the donations in the substance. This is something we are still working to implement.