The Power of a Simple Donation Form

https://www.careimpact.ca/donate

We raised $65,772 across 226 donations because we kept the form simple and easy to complete on our website. If you put in the relational storytelling work that connects with what people value, Zeffy makes it easy for generosity to be the natural next step, without all the fine print and clutter.

Hot take: be relational and keep the Zeffy form simple. The express checkout concept over the slow checkout lane keeps people happy and generous.