Connection over Collection
Zeffy form: https://www.zeffy.com/en-US/o/fundraising/campaigns/hub?status=Past&formId=a16e639d-6853-4744-aa2e-26b51e64b8d6&tab=overview&showSurvey=campaignSatisfaction
Why We Love It: Hineni in Harmony invited people into a meaningful experience centered on music, connection, and mental health awareness rather than leading with a fundraising appeal. Supporters connected with the atmosphere, the message, and the sense of community, resulting in $12,520 raised through 211 donations.
One Thing We'd Repeat: Lead with the experience, not the fundraising goal.
When promoting Hineni in Harmony, we focused on what attendees would experience and why it would be meaningful rather than on how much money we hoped to raise. Music provided a welcoming entry point into conversations about mental health, and we intentionally chose a venue with limited seating, creating an intimate atmosphere and a natural sense of urgency that helped the event sell out. Zeffy also made it easy to manage registrations, donations, and a waitlist.
People support causes they care about, but they also want to participate in meaningful experiences. By creating an event that people wanted to attend, we increased engagement, strengthened community connection, and exceeded our fundraising expectations.
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